Fundamental, not decorative. Engineered, not simply designed. Luxury because it is pure: Porsche Design is unique. Every object is reduced to its key function. Derived from this: a clear and linear design. The origins in the automobile supplement a further dimension: Movement. Open. Close. Fold open. Fold together. The experience of technological and functional perfection. Only the highest quality and innovative materials are chosen for the realisation. Best craftsmanship is combined with modern technology. Those who design or own Porsche Design objects are fascinated by the same attributes: The timeless aesthetics. The classically modern. The uncompromising essence: Passion. Performance. Purism. Precision.