A VERY SWISS AFFAIR

neue räume may be small but it has certainly earned its place in the international trade-fair calendar – thanks, in part, to its high-calibre curation. Running from 15–19 November, the event is as much a platform for Swiss design production and talent as it is a mustn't-miss-it affair for architects, designers and other professionals from the German-speaking world and beyond.

New themes and current dilemmas critical to design today will find expression in a well-considered selection of products, installations, designers' talks and workshops in Zurich's old ABB production hall. Held just once every two years, the 2017 edition of neue räume is a fair not to be missed.
 

SPECIAL SHOWS: UNCONVENTIONAL INSTALLATIONS, NEW PERSPECTIVES AND UNEXPECTED DISCOVERIES
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Fresh design ideas at the young labels show
The ninth edition of the neue räume design exhibition will again feature many extraordinary 'specials'. In addition to established formats like young labels and neue räume in the city, there will be many new projects focusing on interior design: in the Designers’ Talk installation, for example, eight renowned Swiss designers will be providing insights into their work, as well as thoughts on what Swiss Design may mean today.

Demonstrating what the world of work will look like tomorrow, staff from the Qwstion bag label will move into a pop-up office for the duration of the trade fair. The office space is constructed from the new and multi-functional Moving Walls components.

With its unconventional chair installation, Höhere Fachschule für Technik und Gestaltung Zug will certainly attract a great deal of attention. The Lucerne University of Applied Sciences and Arts will be represented, too, showing pieces relating to Design & Art. With Hiver japonais, atelier oï will once again be presenting a very poetic installation and, in the ABB Hall, CH-Gruppe will be celebrating the launch of the new designobjekt.ch Web shop.

For the first time, Swiss specialist retailers will be introducing themselves in a dedicated and welcoming lounge featuring many extras.
POP-UP OFFICE BY MOVING WALLS & QWSTION
Moving Walls by Jörg Boner
Swiss company Moving Walls will be using a pop-up office to showcase their multifunctional office system designed by Jörg Boner: at neue räume 17, staff from the Zurich-based Qwstion bag label will be working on a real project in a mobile office set up in the ABB Hall. The Moving Walls, which can be used as room dividers, pin boards or whiteboards, allow new forms of collaborative and activity-related work, and visitors will have a chance to experience this live at the exhibition. 
HIVER JAPONAIS BY ATELIER OÏ
Poetic moments designed by atelier oï and presented at neue räume 17
Visiting atelier oï’s latest installation, visitors will be able to enjoy contemplative moments: Hiver japonais focuses on the transformation of nature while referencing the Japanese art of origami. The result is a place of tranquillity and calm where an enchanting interplay of light and shade creates a very special effect. Made from Japanese paper, the installation was created in collaboration with Thomas Merlo & Partner AG. Parts of the installation can be bought at the trade fair.  
YOUNG LABELS – A STAGE FOR DESIGN NEWCOMERS
Both a foldable table and a stool: Frederick and George by Studio Rotterdam 
The neue räume exhibition will once again pay special attention to design newcomers. In the young labels special show, 16 designers will be presenting innovative and unconventional products. Among other things, there will be purist natural stone luminaires and foldable stools, hand-woven, Tunisian-style towels, solid wood furniture made from bog oak that is thousands of years old, as well as flexible furniture systems for a young urban audience. Visitors can expect to see exciting products by the following designers and manufacturers: Fouta, Frohsinn by atelier zürich, io selection, it design, Klybeck, LEDrocks, Max, mfsystem, Mindes, Mobiliarwerkstatt, Pan Mobili, Piuric, Stahlblau, Studio Rotterdam, Unrefined and Vevig.
SWISS DESIGNERS ON SOURCES OF INSPIRATION, FAVOURITE PIECES AND KEY MOMENTS
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Leading up to the fair, curator and initiator of neue räume Stefan Zwicky invited eight renowned Swiss designers to the "Designers' Talk". Through constructive discussion, the designers considered the DNA of Swiss design through the diametric lenses of tradition and digitalisation. More on their talks can be read here. The designers also spoke to the camera, elaborating on sources of inspiration, key moments and favourite objects.

Alfredo Häberli, for example, brought Wilhelm Kienzle’s iconic cactus watering can, stating that this can had always fascinated him and had inspired him to develop a watering can himself for Danish label George Jansen. However, his design was not exactly a typical Swiss product, he says with a wink. What Häberli has to say about Matchbox cars, about Achille Castiglioni and the differences between the Swiss, the Italians and the Scandinavians is captured, besides other anecdotes, in this video:
Jörg Boner talks about the beauty and charm of things, two qualities that, for him, are the most important drivers. He also speaks about the role of design in society and relates his thoughts on digitisation and on the revival of the analogue:
For This Weber, Swiss Design is synonymous with austerity, invisible ingenuity and a sprinkle of humour. In addition to other stories, in the video, he reveals which object, to his mind, perfectly unites the aforementioned aspects.
Check out the neue räume 17 website to hear what Aurel Abi, Stephan Hürlemann, Moritz Schmid, Charles O. Job and Stefan Zwicky have to say. 
 
DESIGNERS' TALK

The Architonic Team is back again for this year's neue räume in Oerlikon, Zurich, and we're looking forward to seeing you at Concept Space III, just opposite the Press Lounge. 

Should you be in attendance on November 15, we'd like to invite you – together with Turricum Gin and Gents Tonic Water – to join us in the evening for a celebratory Gin Tonic and a toast to the fair's opening day. 

ARCHITONIC APÉRO
WEDNESDAY, 15 NOVEMBER, 18:00-21:00
ACROSS FROM THE PRESS LOUNGE
ABB HALL 550, BIRCHSTRASSE 150
8050 ZURICH-OERLIKON

We look forward to having inspiring conversations and seeing friendly faces!
Your Architonic Team

 
ROLL UP, ROLL UP: SELECTED NOVELTIES
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Once again, many exhibitors will be showing new products for the first time at neue räume. We are happy to introduce to you some of the autumn 2017 design highlights. All of these products can be seen and experienced from 15 to 19 November in the ABB Hall in Zurich.
 
BICOCA BY MARSET
SKT RE-EDITION BY SELEDUE
Spanish company Marset will be using neue räume 17 to present a large range of luminaires, including the young and colourful Bicoca collection: available in six different colours, the lamp features a powerful magnet at the bottom and can thus be attached to both horizontal and vertical metal surfaces. The lampshade can also be adjusted to direct the warm light exactly to where it’s needed.
Designed in 1996 by Kurt Thut for Thonet, the SKT chair is known for its clear lines and great functionality. At neue räume 17, Seledue will be introducing a superb re-edition of the classic chair. Simple and unobtrusive, the wooden chairs are stackable and, using row connectors, can easily be arranged in rows, which also makes the chairs a perfect choice for contract interiors.
ECHO BY THUT
TRISTAN BY MANUFAKT
Renowned Swiss furniture manufactory Thut will be presenting a particularly sustainable and innovative new material: complementing Thut’s popular folding curtain-front wardrobes, the new Echo curtain is a smart solution made from sound-absorbing felt. Echo is made from recycled PET bottles. The new material contributes to improving a room’s ambiance by shortening reverberation time. The curtains are available in different colours and will fit into all designs of Thut’s curtain-front wardrobes.
The Swiss company manufakt is known for its garden furniture. Now, This Weber has designed an indoor chair for the label: Tristan is based on a simple solid wood stool with a flexible multiplex back. In addition to beech and oak, the chair will also be produced in different colours from the Corbusier-palette. Visitors to neue räume 17 can see and try out the chair in the central lounge: the restaurant will be furnished with this chair during the exhibition days from 15 to 19 November.
BARBRY BY FREDERICIA
S3 BY TECTA
Consisting of barstools and occasional tables, Aurélien Barbry’s new collection for well-established Danish company Fredericia blends functionality and minimalism. Steel elements combined with the finest leather or fabrics lend the collection a graphical expression.
An enquiry from the Vatican Museums marked the birth of the new S3 shelf from Tecta: A clear, additive system made from solid wood and steel according to designs by Klemens Grund. The tubular vertical supports use the principle of a clamped column and thus the shelf does not need any diagonal bracing.
NIHAN BY PODE
SOLVOLO BY TOSSA
Young Dutch label Pode will be introducing its new Nihan range of lounge chairs. Designed by Pascal Bosetti, the furniture’s curved shapes and flowing lines guarantee superior comfort. The chair comes with an upholstered oak seat shell; covers are available in a range of materials and colours, from robust neron leather to the finest fabrics. The frame features either a lacquer or epoxy paint finish. Pode also offers a comfortable matching footstool.
With solvolo, Benny Mosimann has extended the Tossa collection with a beautiful and multi-functional sideboard for both the home and the office. Available in different heights, the sideboard can be accessed from either side and can thus also be used as a room divider. It is made from solid European wood, featuring colourful sound-absorbing felt elements. 
DESIGNERS' TALK: SWISS DESIGN YESTERDAY, TODAY AND TOMORROW
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(From left to right) Aurel Aebi, HG Hildebrandt, Stephan Hürlemann, Moritz Schmid, Alfredo Häberli, This Weber, Charles O. Job, Stefan Zwicky, Jörg Boner
The Landi chair by Hans Coray, the wooden chairs from Horgenglarus, the Rex peeler and the Swiss Army Knife from Victorinox: all these products represent Swiss design tradition. But, which qualities are common to Swiss design today? According to both stereotype and the critics, Swiss design is rational, reduced and economical in its use of materials. Is this still true for contemporary Swiss design? And where does the principle of good form come from?

Eight designers tackled these questions and had a look at the current state of the Swiss design scene:  Aurel Aebi (atelier oï.), Jörg Boner, Alfredo Häberli, Stephan Hürlemann, Charles O. Job, Moritz Schmid, This Weber and Stefan Zwicky all discussed both the DNA and versatility of Swiss design, as well as the possibilities afforded by digitisation and the meaning of analogue events such as trade fairs and exhibitions.

 
MORE ON ARCHITONIC
NEUE RÄUME EVENING EVENTS AND FACTS
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There will be exciting talks and get-togethers in the evenings throughout the week. A selection of events, among others:

Wednesday, 15 November 2017, 7.30pm
Brokis: Bohemian Glass-Blowing Art Meets Innovative Lamp Design

Thursday, 16 November 2017, 5-7pm
Pro Helvetia: Match-Making Session

Friday, 17 November 2017, 6pm
Moving Walls: Future Workplace

 
SPECIAL EVENTS PROGRAMME
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Some 100 exhibitors from 14 countries will convene at the neue räume 17 design exhibition this autumn to present the latest design trends, innovative interior design ideas and new products. 

For information about opening hours, services and special shows, please visit:

 
NEUE RÄUME ON ARCHITONIC
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