About

Ideas. Specified.

The future is built together. Architonic is the living workspace where architects, designers and makers turn ideas into qualified projects – ambitiously, beautifully, responsibly.

Why Architonic?

Answers in secondsSmart Search returns verified products in an instant.

Projects, not email chainsSmart Search returns verified products in an instant.

Data you can trustLive Link keeps means every product sheet is continually updated.

400,000 + Curated products

2,000Approved architect-relevant brands.

What We Believe

Design is a tool for cultural betterment. Every choice we make has a direct impact on our world’s social, material, environmental and aesthetic fabric. We champion circular materials, smart processes and regenerative thinking because building for today must never be at the expense of tomorrow.

Our Manifesto

Transparency and trustEvery product, every brand, every editorial we feature is vetted, curated and contextualized. No empty trends. No hidden agendas.

Empowering creativity through technologyWe dedicate ourselves to developing new digital tools to boost your creativity and support your process way beyond the inspiration phase. From your first sketch to your final spec, Architonic is there for you.

Human-centric collaborationWithout fine minds, design is nothing. Innovations like Architonic Studio facilitate and celebrate collaboration: a space to ideate, save, compare and share – individually or across project teams, clients and third-party collaborators.

Local intelligence, global visionWe showcase products, materials and makers from every corner of the world – celebrating design rooted in place, while tackling global challenges.

Regenerative thinkingWe highlight and support circular design, modular thinking, bio-based innovation and radical material experimentation.

Why Architonic Works?

Discover smarter.Context‑rich search and editorial insight turn curiosity into clarity.

Design together.Integrated collaboration keeps momentum high and hand‑offs low.

Trust the data.Real‑time product information removes risk and rework.

Deliver faster.We showcase products, materials and makers from every corner of the world – celebrating design rooted in place, while tackling global challenges.

Our Story

What began as a bold idea of two Swiss-trained architects in 2003 – an online product and materials library where architects could quickly compare high‑quality products – has evolved into the definitive workspace for design specification.

Within a couple of years of launching, we were partnered with the world’s leading manufacturers, setting a new benchmark for curated product presentation. Continued expansion welcomed millions of architects, interior designers and planners to our community, while successive releases of intelligent search, personalised workspaces and data‑rich editorial storytelling cemented our role as both tool and thought‑leader.

A pivotal moment arrived in 2020, when we merged with ArchDaily, the most visited architecture platform globally, followed by our acquisition of Designboom two years later. Our resulting family makes us the A&D industry’s most influential ecosystem for design specification, inspiration and celebration. Today, powered by expert knowledge and tireless digital innovation, Architonic remains the go‑to destination for discovering and implementing the world’s best design.

2003Architonic is founded in Zürich by architects Tobias Lutz and Nils Becker, together with IT specialists Dieter Schumann and Thomas Navello, kicking off the first curated online product library for the A&D community.

2006The 'Virtual Showroom' launches, streaming real-time product data into design dealers' own websites – an early SaaS play that brings retailers into Architonic's rich ecosystem.

2010A big social-media push ('Let's come together') grows an audience of nearly a million followers, helping to define the brand's now-familiar editorial voice even further.

2012Architonic opens its Berlin subsidiary, establishing the firm's first permanent office outside Switzerland.

2013Launch of Architonic's successful brand-content service – crafted storytelling 'by architects for architects'.

2015Swiss publisher NZZ Media Group acquires a majority stake, supplying capital, media know-how and a growth mandate.

2018NZZ raises its holding to 81%, cementing the long-term partnership.

2020Architonic acquires ArchDaily, marrying the world's largest architecture-project site with its own product database, to form a 180-million-visitor powerhouse.

2022Designboom joins the family, and the triumvirate of channels is branded 'DAAily Platforms', creating the biggest global A&D content network.

2023Architonic's 20-year anniversary ushers in a Web 3.0/AI phase.

2025DAAily platforms operates out of Zurich, Berlin, Milan, Windhoek, Santiago de Chile and Mexico City, with around 200 specialists powering more than 270 million annual visits.

Who We Are

Architonic is a multidisciplinary collective of architects, designers, editors, technologists and brand experts, united by one belief: better spaces lead to better lives. Headquartered in Zurich, we work out of offices and studios across three continents, including Berlin, Stuttgart, Milan, Mexico City and Santiago de Chile. We’re born collaborators – united by a love of making, a bias for clarity, and an ambition to give the creative community superpowers!

Get in Touch

We’re always keen to hear from our community and beyond.

General enquiries info@architonic.com

Product feedback & feature ideas feedback@architonic.com;

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Interested in partnering with us?

Visit our business site to explore collaboration opportunities.

Start your next project and build the future with us.

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