Driade presents the new image book that, under the artistic direction of David Chipperfield, highlights the 2015 collection photographed along with some recent products together with some iconic ones, to emphasize the continuity between past, present and future.

MEGARA by Gordon Guillaumier, GARÇONNE by Carlo Colombo, ELISA by Enzo Mari, VERLAINE by Lievore Altherr Molina; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

MEGARA by Gordon Guillaumier, GARÇONNE by Carlo Colombo, ELISA by Enzo Mari, VERLAINE by Lievore Altherr Molina; photo credits: Simon Mendes

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The Image Book invent a dream, is about accessibility and inaccessibility, abstraction and reality, putting the products in front of something evocative. Much more than a simple catalogue, the products are portrayed in an innovative way in an exceptional setting: a charming stone quarry of Vicenza.

In the introduction of the Image Book David Chipperfield says:

“Since its beginnings in 1968, Driade has, through its selection of designers and throught the development of objects and furniture, represented a particular attitude, encouraging innovation and individuality and enjoying a spirit of design diversity.
… Driade has managed over the years to establish its importance within the extraordinary design culture of Italy, a culture that despite everything maintains its place, demonstrating the importance of tradition and innovation, balancing commerce and craft. … Going forward, it is the intention of Driade to maintain its contribution to this culture and to continue to develop the generous balance between the individuality of the designer and the lose coherence and perspective so brilliantly determined by Adelaide Acerbi, Antonia Astori, and Enrico Astori.”(the three founders)

LOU READ by Philippe Starck; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

LOU READ by Philippe Starck; photo credits: Simon Mendes

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ERCOLE E AFRODITE by driade lab; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

ERCOLE E AFRODITE by driade lab; photo credits: Simon Mendes

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ELISA by Enzo Mari; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

ELISA by Enzo Mari; photo credits: Simon Mendes

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ZIGZAG by Konstantin Grcic; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

ZIGZAG by Konstantin Grcic; photo credits: Simon Mendes

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MIRO by Francesco Bolis; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

MIRO by Francesco Bolis; photo credits: Simon Mendes

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BASALT by Fredrikson Stallard; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

BASALT by Fredrikson Stallard; photo credits: Simon Mendes

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GAZELLE by Park Associati; photo credits: Simon Mendes

Nuovo Image Book by Driade | Noticias del sector

GAZELLE by Park Associati; photo credits: Simon Mendes

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