Über Simplicity
MEHR üBER SIMPLICITY
Biography
Shinichiro Ogata, Designer / Founder of SIMPLICITY
Born in Nagasaki Prefecture. Established Simplicity Co., Ltd. in 1998. Pursuing the concept of redefining the next generation of Japanese culture and design, Ogata has developed his own establishments including the Japanese dining club and tea house Yakumo Saryo, the Japanese confectionery brand HIGASHIYA, and the product line S[es]. In addition to his own company’s brands, Ogata is responsible for the design and direction of a wide range of projects in architectural, interior, product, graphic, and packaging design.
In 2004, he took charge of the architectural and spatial design for Sansou Murata in Yufuin. In 2008, he managed the direction and overall design for the paper tableware series WASARA. In 2011, he completed the interior and spatial design for The University Museum, the University of Tokyo’s INTERMEDIATHEQUE and was appointed Affiliate Associate Professor. Starting in 2013 with “Aēsop Kyoto,” he has taken charge of interior and spatial design for skincare brand Aēsop’s stores in Tokyo, Yokohama, Osaka, and Fukuoka, and in 2014 for Hyatt Hotel’s Andaz Tokyo Toranomon Hills. He published three books, HIGASHIYA (Seigensha Art Publishing, Inc.) in 2015, Jiki-fu in 2016 (University of Tokyo Press) and Nenge in 2017 (Seigensha Art Publishing, Inc.).
WASARA, the paper tableware series for which Ogata undertook overall design and direction, won the Grand Prize and Gold Prize in the DFA Design for Asia Awards in 2009, as well as the Chicago Good Design Award in 2010, and was elected finalist in the INDEX: Award 2011 in Denmark. The JP Tower Museum INTERMEDIATHEQUE, for which he was in charge of interior and spatial design, won the Gold Prize in the JCD Design Award 2013 and the Grand Prize in the DSA Design Space Award 2013. In 2015, his product design “nuri WASARA” won the Grand Prize in the DFA Design for Asia Awards.
www.simplicity.co.jp
Biography
Shinichiro Ogata, Designer / Founder of SIMPLICITY
Born in Nagasaki Prefecture. Established Simplicity Co., Ltd. in 1998. Pursuing the concept of redefining the next generation of Japanese culture and design, Ogata has developed his own establishments including the Japanese dining club and tea house Yakumo Saryo, the Japanese confectionery brand HIGASHIYA, and the product line S[es]. In addition to his own company’s brands, Ogata is responsible for the design and direction of a wide range of projects in architectural, interior, product, graphic, and packaging design.
In 2004, he took charge of the architectural and spatial design for Sansou Murata in Yufuin. In 2008, he managed the direction and overall design for the paper tableware series WASARA. In 2011, he completed the interior and spatial design for The University Museum, the University of Tokyo’s INTERMEDIATHEQUE and was appointed Affiliate Associate Professor. Starting in 2013 with “Aēsop Kyoto,” he has taken charge of interior and spatial design for skincare brand Aēsop’s stores in Tokyo, Yokohama, Osaka, and Fukuoka, and in 2014 for Hyatt Hotel’s Andaz Tokyo Toranomon Hills. He published three books, HIGASHIYA (Seigensha Art Publishing, Inc.) in 2015, Jiki-fu in 2016 (University of Tokyo Press) and Nenge in 2017 (Seigensha Art Publishing, Inc.).
WASARA, the paper tableware series for which Ogata undertook overall design and direction, won the Grand Prize and Gold Prize in the DFA Design for Asia Awards in 2009, as well as the Chicago Good Design Award in 2010, and was elected finalist in the INDEX: Award 2011 in Denmark. The JP Tower Museum INTERMEDIATHEQUE, for which he was in charge of interior and spatial design, won the Gold Prize in the JCD Design Award 2013 and the Grand Prize in the DSA Design Space Award 2013. In 2015, his product design “nuri WASARA” won the Grand Prize in the DFA Design for Asia Awards.
www.simplicity.co.jp
MEHR üBER SIMPLICITY
