La Fabbrica SpA is a historic Italian company founded in '94, specializing in the production and sale of ceramic tiles for floors and walls, and also high quality wallpaper.
From the foundation, it has strongly increased its business, both in reference to the number of markets served, and in reference to the number of the collections in the range, increasing the product portfolio with wallpaper and slabs. The domestic market, of course, is the first source of business for the company, but the strategy adopted by the owners was the one oriented to open new markets all over the world, sending its products during the year just ended to more than 90 countries: this attention towards export is one of the main feature of La Fabbrica, making the company not dependent to a single market and, in this way, more competitive and international. In order to supply very different markets, characterized by different tastes and needs, the factory has greatly expanded its product range, introducing collections able to cover all market segments: from modern to rustic products, from outdoor collections to products that reproduce natural stone or wood, to the big sizes. In addition the company has created a new brand, called AVA Ceramica, dedicated to the big slabs up to 160cmx320cm, the wallpaper and the products for covering: both collections for the covering, the project of large slabs called Extraordinary Size, and the Wallpaper are a further prove of the company's intention to be competitive in the high end sector of the market, a feature that is another important element of the corporate strategy. All series represent products with a real value added, about both the technical and aesthetic point of view: each collection is enhanced by a wide range of decors and trims and the specifications of every single tile satisfy the quality standards required by the market. A special mention is necessary for the big sizes, such as 60x120, and the thickness of 20mm, which is essential to be competitive in the sector of the exterior solutions: both of these types of products require high technical skills and the company showed to be ready also in this occasion. The concept of 100% Made in Italy is the other feature of La Fabbrica and, we can say, the most important one. The R & D department develops internally each element of the ceramic supplied to the market, from the traditional tiles to the most exclusive decors, guaranteeing in this way the high quality of the Italian products. The production department is located close to the Company's Headquarter and it has been greatly modernized in the last years, in order to be efficient and satisfy the demands of the market. Despite of those big changes, the company didn’t modify his philosophy about the service: the speed and the flexibility of the service offered to customers, both pre and post sale, is considered absolutely important to reach the goals.
100% Made in Italy, orientation towards export, positioning in the high-end sector of the market, flexibility and speed of the service provided: these are the four features that make La Fabbrica able to win every challenges.