Paint me a picture: Wewood

An empty space, a white canvas, how to approach it, where to start? For a painter in front of a blank easel, as for an architect confronting an empty room, there’s understandably hesitation and doubt. Composition, colours, proportions and light – how to put everything into balance? How to create contrast, surprise and delight? And what about meaning and significance?

Not being able to present its creations at furniture fairs this Spring, Wewood has decided to communicate its latest products and visions in a different way: with an inspirational in-house publication, Wewood presents its ideas of how best to fill in the blanks.

Under the artistic direction of its in-house interior design team, the brand is on a mission to explore how to offer architects and interior designers refreshing and durable interior solutions. Through joint efforts with international product designers, young and bold as well as experienced and solid, Wewood suggests a variety of products which all relate.

From the ground up, Wewood, in this new publication, proposes ways that spaces can be embellished using a few well-curated pieces of furniture. Items that seem highly familiar yet intriguingly fresh, and which talk to the past, to the future and to each other – within the collection itself as well as alongside other timeless and iconic design classics.

© Architonic