Whether it is design hungry architects or interior specifiers, Denmark, is fast becoming the go-to destination for professionals. Copenhagen is a centre for design, both with its heritage and contemporary brands and now with the northmodern furniture fair making its mark on the city. Denmark is immersed in creativity, sustainability and with its forward-thinking attitude to living and architecture making it an incomparable resource.

The Design Community
Copenhagen’s Emerging Creative Hub

Design has long been rooted within Denmark’s DNA, however a new surge of creative energy is coursing through the capital, revealing Copenhagen as a laboratory of new ideas. Be it architecture, urban planning, gastronomy or fashion design, Copenhagen's energy and dynamism is recognised by leading cultural barometers such as Monocle, Wallpaper and Dezeen. With this boundless creative spirit, the city is a pivotal location for the international design community; northmodern being a key component in this visionary force.

Situated in the Bella Kvarter, an emerging district of Copenhagen, northmodern succeeds in harnessing and amplifying Denmark’s creative design credentials, uniting a mix of brands, designers and artists of global acclaim. The show is fast establishing itself as a platform for innovation; elevating and redefining the design industry. With a strong alliance to institutional partners such as Design Denmark & Dansk Design Center, northmodern holds a pivotal presence in the Danish design community. Through its unity with these partners northmodern is heralding itself as an essential design destination, taking place in May 2017.

northmodern - The Modern Platform for Design

The facilities and location of northmodern offer a tremendous edge. The Bella Center is a spacious and modern venue with a vast and flexible exhibition space. Located in close proximity to both the city center and the airport, combined with an excellent public infrastructure, Copenhagen and northmodern is a total experience within furniture, design and culture. The venue holds boundless versatility and is easily navigable, offering its world-class exhibitors a truly unique platform to display and enhance their work. Maintaining its reputation as a contemporary, world-class design fair, northmodern covers a broad sphere of design, from furniture and product to art.

northmodern’s pioneering edge has gained intrigue from an extensive range of media partners, ensuring maximum global exposure for it’s exhibitors, all part of the fair’s well-rounded marketing strategy. Through the use of social media, the goal is to broaden the reach beyond the fair and connect across geographical borders whilst encouraging international enterprise.

Ultimately northmodern aims to facilitate networking and promote synergies between key industry figures, visitors and exhibitors. Working in close alliance with other creative platforms, the fair has been able to establish itself as the arena of innovative and global design, breathing fresh life into Copenhagen’s creative community and establishing northmodern as a bold and exciting platform for contemporary design.

The Areas of northmodern

Expertly curated, northmodern attracts some of the most respected and sought after designers of today, inviting them year-on-year to create immersive installations and boundary pushing exhibitions.

The areas represented at the 2017 edition of the fair are: Furniture, Lighting, Office + Facilities, Surfaces, Schools + Talent, Kitchen, 1.618 Paris, Outdoor, northmodern Shop, Special Projects and Interior.

Special Projects

More than just a commercial trade show, northmodern aims to challenge the traditional perception of design, each season dedicating space for ‘Special Projects’: a selection of sensitively curated areas within the exhibition structure. Welcoming once more projects such as, Vitra x Paustian, Kvadrat x Rive Roshan, Royal Copenhagen x Hagedorn Hagen, Moon with Unexpected Icons, featuring Second Cycle for Artek, Alvar Alto for Ittala and Magniberg and 1.618 Paris.

“northmodern gave us the opportunity to create a large scale hanging installation within the beautiful architecture of the Bella Centre. Through exposure of our installation we made contacts that led to new projects and commissions for the London Design Festival and we were selected by Elle Decoration as one of the top picks of northmodern. Overall the team at northmodern were a pleasure to work with and gave us the freedom and organised facilities needed to make it happen.” Golnar Roshan

northmodern succeeds in being more than an annual trade show. Through it’s ‘Special Projects’ initiative, the show is able to engage year round with the creative industry, living beyond its trade days. By creating northmodern DNA events in different locations activates a myriad audiences: press, specifiers, designers, buyers and the general public. North Wind is one such project where northmodern injected more than a touch of Scandinavian design into London’s landscape. Creating a retail concept store featuring furniture, fashion, art and technology housed within the celebrated store Harvey Nichols, Knightsbridge.

This project is the first of many collaborations, providing northmodern exhibitors additional platforms of communication and the commercial opportunity to reach out to differing global audiences.

Bella Kvarter
Bella Kvarter, the new neighborhood planned around the Bella Center, is a model of innovative urban planning. Centered on community, it will bring with it new energy and opportunities. At it’s heart will lie northmodern studio with the aim to serve the needs of the creative community. Set to launch in 2018, it will offer affordable design space, a pop up art gallery venue and restaurants. northmodern’s CEO, management team and investors have ambitious plans for the future and are wholly committed to the vision.