Galvanized steel pole and all-aluminium direction arrows with powder pain finish. Graphics made by self-adhesive foil or serigraph. The arrows can be tiered five high in standard fashion, where arrows can be pointed in four opposite directions within one tier. Individual tiers can be rotated to match directions. One pole can be therefore fitted with up to twenty arrows in eight directions. Arrows can also be installed on existing lamp posts with a universal clamping set.