Key facts

Concept

Not just a new seat, a new concept in seating and sitting: Spun. Its harmonious, dynamic and perfectly symmetric shape is reminiscent of a cotton reel, a top that spins on its axis or a vase thrown on a potter’s wheel. A captivating contemporary sculpture when it is still, Spun becomes a comfortable, fun seat when it moves, a seat on which we can experience new sensations, rediscover the pleasure of rocking, turn 360°, and play with the world around us. Born of Thomas Heatherwick’s creative flair and Magis’s research, this unconventional seat has already won one of the design world’s supreme accolades, the 2014 ADI Compasso d’Oro award.