Key facts

Product:
Miles
Family:
Miles
Manufacturer:
Balouga
Designer:
BIG-GAME
Architonic ID:
1053509
Country:
France
Launched:
2007
Groups:
Carpets-Rugs/Designer rugs
Carpets-Carpet tiles

Concept

'Plus Is More'

Inspired by children’s gestures, this rug transforms into an infinite freeway interchange (or is the other way around?). Comes with three wooden toy cars.
Hand-tufted virgin wool

For their 2007 exhibition at the Milan Swiss cultural centre, the three designers from Big-game, Grégoire Jeanmonod (CH), Elric Petit (B) and Augustin Scott de Martinville (F), create the “plus is more” collection. Taking basic elements as starting points, such as a material, a principle or an archetype, Big-game transforms them in a simple way to design functional objects.
The stake of this transformation is to bring a “plus”, while keeping the integrity of the original element. The praise of less is therefore diverted. “Less is more” is still a fundamental principle, but with a slight and unexpected contribution. In a sense, Big-game plays with the cliché attached to Swiss design, and its profoundly functionalist image.