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WIDE
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WIDE
About this product
Architonic ID: 1390732
Inspired by Bauhaus design theory and style, the WIDE collection by Ronbow celebrates the elegance of pure, clean design and harmonious color combinations. Designed by German design leader Phoenix Design, which has won more than 700 prestigious awards and has been recognized for its revolutionary design achievements, the WIDE collection integrates the simplicity of clean, geometric forms and pure elegance for a refreshingly modern style. Complementing the contemporary forms in Traffic Gray with Light Oak and Stone Gray with American Walnut are touch-activated LED mirrors and integrated electrical outlets and USB ports.
Designers
Phoenix Design
Germany
Phoenix Design follows a holistic approach, offering innovative brand manufacturers one-stop strategic consulting, corporate design, product design and user interface design. Phoenix Design’s competence resides in developing products of high usability, combining both aesthetical and functional aspects. Following their design philosophy, products have to be convincing in their use, give proof of social and ecological responsibility and be emotionally captivating, in line with the credo: “Logic, morals and magic”. Phoenix Design’s design approach is closely linked to the values of Bauhaus and Ulm school, which today are more topical than ever: finding their expression in functional and simple, immediately accessible designs and usability concepts leading the way in an increasingly complex world. Thanks to their uniqueness and longevity, such products allow for a high added value, increasing the brand value through business success. More than 690 design prizes and awards received since Phoenix Design’s foundation in 1987 are ample proof of this. The great number of awards has also propelled the company in the international “ranking creative” of “iF International Forum Design Hannover” to the top: for several years now, Phoenix Design has been recognised as the No 1 external design agency. Phoenix Design with its 60 full-time employees founded a branch office in Shanghai and Munich. Andreas Haug, Tom Schönherr and Harald Lutz are the Managing Partners. Managing Director are Bernd Eigenstetter. The company can rely on profound know-how in the following focus areas: bathrooms, wellness and air conditioning technology, building services engineering, lamps, lifestyle accessories, outdoor, medical technology, furniture design, telecommunication, entertainment electronics and transportation. Phoenix Design has been working for clients like Audi, Axor, Duravit, Gira, Gigaset, Hansgrohe, Hewi, Hüppe, Huawei, Internorm, Interstuhl, Lamy, LG, Loewe, Metrax, Navigon, Samsung, Selux, Sharp, Siemens, Siteco, Trumpf, Viessmann, Vorwerk, ZEISS and many others, a cooperation that in some cases has been going on successfully for decades
