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Koi-12 LED
Architonic ID: 1292668
Year of Launch: 2015
Concept
“Super Normal Design” defines the philosophy and creative art of Naoto Fukasawa. This is reflected in the simple harmonious form and startling simplicity of the belux koi family of lights. The elemental design perfectly demonstrates its obvious functionality in flexibility and versatility resulting in a sense of well-being, all of which are of utmost importance in the world of design now and for the future.
As a suspension, floor, curved or table light, the rounded form of the belux koi harmonizes with all room designs. Despite its large body, all belux koi versions are floating, vibrant and elegant. In addition to the metalized or white head surface, slim chromed rods for standing or suspension lights are also available. The suspension light can be shortened to any length to fit easily into small alcoves with sloping ceilings. The painted white steel or aluminum base, in the shape of an elegant cross, provides optimum stability and is ideal for any table environment and – with its rounded head – can be placed anywhere. With its many variations, belux koi blends perfectly into most office desk systems. The belux koi LED version boasts a longer lifespan, improved energy efficiency, and a sophisticated control system. Direct and indirect light can be separately distributed, allowing belux koi LED to adapt to its environment and to the needs of the user.
This product belongs to collection:
Acrylic, Metal, Plastic

Japan
Designing shape is to give form to values that people tacitly share and wish for. Naoto Fukasawa visually captures these values and he draws the exact outline of them. His ability for visualising such unseen outlines for things is not easily worded and described, nonetheless, people are convinced with his ability when they experience his design. Fukasawa’s notions and expressions to approach essential values of things through design travel beyond borders or domains and his thoughts are well respected internationally. His concept for finding hints in subconscious behaviour of people which he named “Without Thought”, is most known and he runs “Without Thought” workshops to share his thoughts. Fukasawa collaborates with world leading companies and brands in such countries as Italy, France, Germany, Switzerland, Spain, Scandinavian countries and Asian countries while consulting Japanese leading companies locally. His area of work is broad and he works with various fields in design beyond categories. Consulting works for Japanese companies are mainly focused on evaluating their cooperate strategies in line with the mean of sociality and how we define quality of life in order to direct the companies towards where society is inevitably heading. Such consulting work extends as far as to visualise design for their products which marks the company’s social responsibilities as well as to visualise their cooperate strategies and Fukasawa‘s work for consulting has led them to many successful results. Biography Fukasawa graduated from Tama Art University in 1980. After working for IDEO's San Francisco and Tokyo offices, he established Naoto Fukasawa Design in 2003 acting as a designer and a consultant for companies, both domestic and overseas. Professor of Department of Integrated Design, Tama Art University. He has been the fifth director of the Japan Folk Crafts Museum since 2012.