We are sorry, we didn't find any products.
BUSINESS CLASS FOR THE FLOOR: THE NEW “PROJECTION” FROM VORWERK
The new and enlarged “Projection” carpet collection from Vorwerk flooring for the business-site sector offers unlimited design options while retaining the highest value. The collection portfolios Projection #CUT and Projection #LOOP unite proven and new products, both tufted and woven, in a fresh assortment of colours and a variety of structures.
The new generation of “Projection” enables architects and planners to explore a wideranging spectrum of textures and nuanced colours. ‘Tried-and-true’ classics from Vorwerk flooring for business contract sites are being brought together with newly developed articles to form a collection that opens up new horizons in designing. Durably resilient velour carpets, long-lasting loop wall-to-walls, tufted and woven products in spectral and non-spectral hues have been integrated with one another, and all with one goal in mind: a new wealth of facets for the floor. In the process these products continue to comply with the high standard Vorwerk flooring sets for quality and aesthetics while fulfilling in-house specifications when it comes to sustainability: All products in the new “Projection” have been tested for harmful substances and their ability to bind fine dust – among other labels, a fact confirmed by the “Life Balance” seal that stands for resource-conserving production. ISO 9001:2000 certification affirms that international eco-standards are being fulfilled as well. Keeping in the same vein, the carpets are furthermore odour-free, low-maintenance and, thanks to their abovementioned dust-binding capability, have been awarded the “Recommended for people with allergies” seal of approval.
NEWLY CONCEIVED FOR PORTRAYING THE COLLECTION
With the revised “Projection” collection Vorwerk is setting off on brand-new directions in presentation media: Instead of a classic ‘case’ the collection now comes to the market in an abstracted version of an artist’s portfolio. This design-oriented approach underscores the highly valued craftsmanship and claim to quality posed by the collection. Splitting #CUT and #LOOP into two portfolios results in a distinct, selfexplanatory structuring of “Projection” for all users. Alongside the two sample portfolios there are also sampling media such as architects’ cards and high-quality brochures, both of which are more directed towards architects as the target group.
CHOICE OF COLOURS WITH A CONCEPT
Vorwerk flooring has drawn up a trend-oriented colour concept for the Projection #CUT and Projection #LOOP portfolios offering a large selection of spectral and nonspectral colours, each of which represents half of the content.
The non-spectral colours include an extensive palette of nuances in grey displaying different stages of brightness: from warm grey tones to sandy stone hues and neutral shades of grey, all the way to cool greys with a metallic look. In short, a wide-ranging choice of nuances that harmonise with each other while also making combinations with colours possible on a product-crossing scale. As for the composition of the spectral colours, five different colour themes are being employed. They begin with a soft, reserved colour language, move on to a dynamically sportive colouration, and culminate in elegant hues that cover the chromatic range. As the colour schemes intentionally follow a transcending line, these different carpet products can equally be combined ideally with one another.
The new and enlarged “Projection” carpet collection from Vorwerk flooring for the business-site sector offers unlimited design options while retaining the highest value. The collection portfolios Projection #CUT and Projection #LOOP unite proven and new products, both tufted and woven, in a fresh assortment of colours and a variety of structures.
The new generation of “Projection” enables architects and planners to explore a wideranging spectrum of textures and nuanced colours. ‘Tried-and-true’ classics from Vorwerk flooring for business contract sites are being brought together with newly developed articles to form a collection that opens up new horizons in designing. Durably resilient velour carpets, long-lasting loop wall-to-walls, tufted and woven products in spectral and non-spectral hues have been integrated with one another, and all with one goal in mind: a new wealth of facets for the floor. In the process these products continue to comply with the high standard Vorwerk flooring sets for quality and aesthetics while fulfilling in-house specifications when it comes to sustainability: All products in the new “Projection” have been tested for harmful substances and their ability to bind fine dust – among other labels, a fact confirmed by the “Life Balance” seal that stands for resource-conserving production. ISO 9001:2000 certification affirms that international eco-standards are being fulfilled as well. Keeping in the same vein, the carpets are furthermore odour-free, low-maintenance and, thanks to their abovementioned dust-binding capability, have been awarded the “Recommended for people with allergies” seal of approval.
NEWLY CONCEIVED FOR PORTRAYING THE COLLECTION
With the revised “Projection” collection Vorwerk is setting off on brand-new directions in presentation media: Instead of a classic ‘case’ the collection now comes to the market in an abstracted version of an artist’s portfolio. This design-oriented approach underscores the highly valued craftsmanship and claim to quality posed by the collection. Splitting #CUT and #LOOP into two portfolios results in a distinct, selfexplanatory structuring of “Projection” for all users. Alongside the two sample portfolios there are also sampling media such as architects’ cards and high-quality brochures, both of which are more directed towards architects as the target group.
CHOICE OF COLOURS WITH A CONCEPT
Vorwerk flooring has drawn up a trend-oriented colour concept for the Projection #CUT and Projection #LOOP portfolios offering a large selection of spectral and nonspectral colours, each of which represents half of the content.
The non-spectral colours include an extensive palette of nuances in grey displaying different stages of brightness: from warm grey tones to sandy stone hues and neutral shades of grey, all the way to cool greys with a metallic look. In short, a wide-ranging choice of nuances that harmonise with each other while also making combinations with colours possible on a product-crossing scale. As for the composition of the spectral colours, five different colour themes are being employed. They begin with a soft, reserved colour language, move on to a dynamically sportive colouration, and culminate in elegant hues that cover the chromatic range. As the colour schemes intentionally follow a transcending line, these different carpet products can equally be combined ideally with one another.