What started as a spark of an idea was turned into a reality by the MAD Design Group who launched its multi-award winning EcoSmart Fire brand in 2004.

With representation now in over 75 countries, MAD’s passionate drive behind EcoSmart Fire not only saw the brand positioned as the pioneers of the global bioethanol fireplace industry but also keeps it at the forefront of innovation as it continues to set benchmarks in design, originality, safety and sustainability.

12 Years Experience

The EcoSmart Fire brand was launched onto the global stage in 2004 and there been thousands of fireplace installations in residential and commercial properties across 75 countries.

Fire Designs With Flare

EcoSmart Fire modern fireplace solutions are the product of choice when it comes to leading hotels and establishments around the world.

You Expect Safety

Researched and developed by our in-house design team, tested by independent facilities, and fabricated according to our own exacting standards.

Available Globally

Like all successful global brands, EcoSmart Fire has a presence all over the world, so we’ve become pretty adept at taking care of our customers, wherever they happen to call home.

Team of Fire Specialists

Our team works closely with professionals such as architects, designers, landscapers, builders, developers and, of course, homeowners to ensure the most appropriate models are selected.

Eco-Friendly Ethanol

Fuelled by the renewable, and globally popular fuel, bioethanol, EcoSmart Fire is the fire of the future. 
Choose e-NRG Bioethanol- the best fuel available.