Shapes ‘Summera’ pendant lamp is a German Design Award 2017 winner. The installation of the lamp to the ceiling is made simple via a patented magnetic click-system. How to show this to the end-customer?

We created an installation video that shows, in 50 seconds, how it works. The video shows, in an elegant way, one of the key elements of the lamps’ design, thus supporting the effectiveness of selling this lamp via digital channels.

Architonic Digital Studio