Willow by Kvadrat

Willow

Manufacturer

Designer Alfredo Häberli
Launched in 2012
ID 1218
Architonic id 1166248

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Willow is an innovative upholstery textile constructed from renewable materials, created by the acclaimed designer Alfredo Häberli. Offering strong environmental credentials, the fabric stands out for its sense of depth, tactile structure and sophisticated colour scale.

Made from a blend of wool and hemp, Willow has a beautiful natural look and combines the best characteristics of both materials: the hemp gives the fabric strength, whilst the wool provides fire resistance, comfort and an elegant, smooth surface.

In addition, as the hemp and wool absorb colour differently, they combine to create a graceful play across the surface of the fabric, which reveals subtle nuances as the perspective of the viewer changes. Alfredo Häberlli: ‘It was the idea to create a fabric that appears reserved and intangible from a distance, which reveals a totally new quality when given a second glance.’

Designed to complement the natural look of the fabric, Willow’s elegant palette has a non-dyed beige as its base shade. To create the other 12 colours in the colour scale the non-dyed fabric is piece-dyed into natural tones, such as aubergine and anthracite grey, and brighter hues, such as turquoise. These nuances give the textile an intriguing character: on one hand it appears fine and sensitive, on the other, colourful and bright.

Ideal for home and contract use, Willow shares many colours with the other textiles designed by Alfredo Häberli for Kvadrat, and combines well with all of them. Thanks to its distinctive expression and long life span, it is particularly well suited to the hospitality sector and interiors characterised by sustainable materials.

Alfredo Häberli is an internationally acclaimed designer, who works across many different areas of design. Inspired by ‘everyday life’ and focused on ‘clarity’, his extensive portfolio includes exhibition concepts, architectural projects, industrially produced everyday articles and technically sophisticated pieces of furniture.

Alfredo Häberli has worked for many leading design brands, such as Moroso, Vitra and Alias, and his work has been extensively exhibited. The guest of honour at Interieur 06, he has received numerous awards for his work and often lectures at architecture and design schools in America and Europe.

50% wool, 50% hemp
13 colours
140 cm wide


Product group: Upholstery coverings Fabrics Relief Material blended fabric Colour tone on tone Colour beige Colour blue Colour brown Colour grey Colour red Colour pink/magenta
Designer: Alfredo Häberli

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