SO by ERSA

SO

Manufacturer

Designer Claudio Bellini
Launched in 2012
Architonic id 1186667

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Design Principles : Think Light

The SO Operative System designed by the multi-faceted Italian designer and interior architect Claudio Bellini for Ersa, is litterarly an “open” system. SO is designed to meet all the needs of the contemporary work environment. It is not only a perfect modular system of desks, benches, tables, work stations and fitting accessories; but also a whole new space and living environment where the workers feel comfortable and happy during long office hours.

SO Operative System’s basic design principle is “light thinking”. As a result, all the components and details that are not needed have already been eliminated during the design process. This is how; a platform that is single, functional, clean and clear at the same time is achieved. Simple thinking and a simple structure is Bellini’s guideline. Reduced elements gathered together with strenght and flexibility create the dynamic effect of lightness and durability in perfect harmony. It goes without saying that material and color choices only justify this magic formula.

Configurations : Think Personal

All this simplicity leads the way to the production of a basic system that can be enriched with personal details and needs. The accessoires can all be customized. This is how even a single desk can look like a small personal cabinet with character. And personalization in SO is not only achieved through accessoires with various color and size alternatives; but also by giving more space to display or to hide the office workers’ personal belongings.

Personalization is also the key concept for the different combinations that can be achieved with the open working system. Because all the solutions have been included and none of them is privileged, the architect is free to play with the basic system in order to find the perfect configuration for the customer’s personal demands. Thus, the system offers an unparalleled flexibilty to create many different configurations according to various needs in time and space: From a single desk to a bench, from a work station to a managerial desk or even to a call center... Even with the basic leg system, table and desk configuration one can already achieve a lot of possibilities.

Material Choices : Think Green

The SO Operative System is eco-friendly. It is basically produced of steel and melanine, that are both recyclable materials. The fact that few different materials have been used in the production also makes it easier to dissasamble and recycle in the future. Thus, the system is fully compatible with green building projects.

From the Designer : Think Different and Original

“Differenciation and originality and were our key concepts... A single user has to feel comfortable on the furniture. But this not enough. At the same time, we had to think about the connectivity of the people working together in the same place, in a nice environment. Two apparently different needs considered together under the same principles.
As a result, we created a feasible and interesting structure, that is, at the same time very simple to be produced and cost effective...and inevitably comfortable!”

Claudio Bellini


Product group: Desks / Workstations Desk systems Storage / Filing Executive Conference / Meeting Cabinets Executive desks Individual desks Conference tables Executive desks Pedestals Desking systems 2-persons workstations 4-persons workstations 2-persons workstations 4-persons workstations linkable with rectangular top with rectangular top with rectangular top with rectangular top with free form top with top in engineered wood with top in engineered wood with top in glass with top in glass with base in steel with base in steel with base in steel with base in steel with four-leg base with four-leg base with four-leg base open base with drawers with base in steel with four-leg base with castors
Designer: Claudio Bellini

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