Keramos by La Castellamonte
Keramos is the first Coprodotto born from the cooperation between Adriano Design and La Castellamonte.
La Castellamonte is an excellency in the stoves and ceramic production, keeper and innovatory of an ancient tradition of Castellamonte, dating back to 13th century.
From the uniqueness of the production process and from La Castellamonte product, Adriano Design conceives a modular ceramic container. Through a wise and careful research process there has been developed an innovative and distinctive system of ceramic modules fastening through wooden elements, creating in this way a piece of furniture with unique features. Keramos is a modular container with a ceramic shell which makes it immediately recognizable, and which reminds us of the terracotta jars, par excellence containers in human history, which preserved over time their contents.
Keramos is a special, not ordinary, piece of furniture, container of precious things which needs to be preserved more than contained.
Keramos is produced in 99 numerated pieces, signed and provided with a certificate signed below by the Designers and the Producers.
Coprodotto is a new business model which innovates starting from the self-production design, a new formula for the production of small series in partnership between those who conceive and communicate the product and those who make it. Our Country is rich in handicraft productive excellencies with a unique and exceptional know-how but not able to have a “contemporary language product”, announced in the right way and with a global distribution.
Coprodotto is a cooperation formula, made up by the union of forces and skills so to give life to a product and its communication and to generate sales with proper profits for the cooperating, a new ethic economic recipe, fair and sustainable.
Coprodotto aims to create products in a limited series, which are distinguished by unique design, materials and workmanship and which create italian quality and know-how, a winning combination for every market. Timeless, endless products that sell themselves and do not require forced injections of communication but that need simply what’s necessary to make the excellence values known and understood for a moment of self disclosure.
Coprodotto is like the excellence restaurant that you discover by accident but at once you fall in love with it and you immediately feel the urge of telling and referencing it to your intimate friends only, a place not for everyone but especially for those who can understand its meanings.
Designer: Adriano Design®
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