AL | Executive
Manufacturer
Bene
Designer
Kai Stania
Year
2012
Architonic id
1188909
Demands on Management have changed. A new pragmatism is called for. Managers are challenged to review the feasibility of visions and to deliver results.
Stability at a time of permanent change requires new, open communication strategies. Successful managers encourage exchange and foster integration of information and knowledge. As a result, management offices become key arenas of interaction.
Mastering complex content and structures leads to clear articulation of thought; As clear decisions make successful managers convincing, an open mindset is visibly reflected in the furnishing styles: clean, simple lines and transparency as a hallmark of a self-confident corporate culture.
A straightforward approach may simply be the best strategy. Technology-savvy people make choices that are visible in their furnishing style. Where offices are used as hubs of communication, office interiors should make an impression as well. The AL_Group carries such a message, and speaks for itself.
Furniture displaying visible functions. Aluminium is used in a self-confident and sophisticated way. AL_Group, a programme for board rooms and high achievers, is amenable to a broad range of identities and conveys a principle that succeeds all across the office.
AL stands for aluminium - the visible material that shapes Bene’s executive line. The AL_Group inspires with its exclusive materials, extraordinary details, high-quality workmanship and sophisticated finish. With its lightness, clarity and reduction to the essentials, the AL line appeals to executives who have set themselves high standards. This redesign shines with technical refinement and intelligent functions.
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