THE COMPANY, A FAMILY HISTORY
The history of Golran is first and foremost the story of a family from Mashad, a Persian city, that now stands near the border between Iran and Russia. This is where the adventure began for Hajizadeh Golran when, in 1898, he formed the company that, today, specializes in premium quality antique and contemporary oriental carpets.
The teachings of the great master knotters of the past have become a precious cultural heritage of traditional handcrafting that remains the foundation of Golran collections, despite technological developments and a shift toward design. From the ancient bazaars to the most modern European
markets, from Mashhad to Milan (where the company moved to in 1968) and across three generations, today Golran’s descendants still run the company with the same skill, reliability and passion.
Today Elihau, Elia, and Nathan – the fourth Golran generation – have taken the company in a contemporary direction, resulting in several collections that are internationally recognized for the quality of their workmanship derived fromage-old expertise, and for the elegance and profound research of the contemporary collections.
The company today is guided by the artistic director, Francesca Avossa, a former consultant of other important companies such as Ligne Roset, who has unified the vision for the brand and its collections with a communications agency for strategic brand positioning like PS • design consultants.
The company produces Golran its carpets in three different parts of the world: Nepal, China and Tibet.
In each of these countries, the company produces through its own factories which are co-owned by local producers in a climate of ethical collaboration with local artisans who make 100% of the pieces by hand.
THE TRADITIONAL COLLECTIONS
The ANTIQUE carpets
A collection of precious antique rugs that are the ..