APRRO is an award winning interdisciplinary design studio, which launched at the ICFF in 2009 to international acclaim and multiple awards. Built around the experience and talents of its founder who studied at both Cambridge University in England, UK and Art Center College of Design in Pasadena, CA. Purcell’s vision is to produce innovative design that pushes the boundaries of aesthetics, technology and materials; and re-defines the relationship between designer and manufacturer. APRRO’s form language utilizes the controlled precision of modern technology without being defined by it. The touch of the skilled craftsman is far from neglected in the assembly and uncompromised finishing of these refined pieces. We create high-quality tactile products, which allow for maximum customization and are more than open to bespoke commissions should your projects require.
APRRO works closely with specialist manufacturers to bring you the highest quality and most refined products on the market. We present to you one of the most intriguing and avant-garde furniture lines in the world.