Grohe AG, Düsseldorf
The GROHE Group with its headquarters in Hemer and Corporate Center in Düsseldorf comprises Grohe AG, Hemer, Joyou AG, Hamburg, (fully consolidated since 1 July 2011) and other subsidiaries in foreign markets. It employs some 9,000 people on average worldwide (including around 3,400 at Joyou). There are about 2,300 employees working at GROHE in Germany. In 2012, the GROHE Group generated consolidated sales of €1,405 million.
Grohe AG is Europe’s largest and the world’s leading provider of sanitary fittings under one brand. GROHE is the first German sanitary fittings manufacturer to maintain a global sales organisation and an international production network and produces worldwide with the same quality standards. GROHE has six production plants, of which three are located outside Germany, namely in Portugal, Thailand and Canada. The company currently generates 85 percent of its sales outside Germany. Founded in 1948 under the name “Friedrich Grohe Armaturenfabrik” in the Westphalian town of Hemer, this formerly mid-sized company has grown to become a global premium lifestyle brand with German roots. Its portfolio today includes aesthetic and highly functional bathroom and kitchen faucets, thermostats, showers and shower systems, special fittings as well as flushing and sanitary systems.
Brand values such as Quality, Technology, Design and Responsibility drive the GROHE company’s quest to bring “Pure Freude an Wasser”, i.e. the pure joy of water, to consumers around the globe. This strategy has been key to the company’s international success, highlighting its focus on products, services and sustainability and making it a leading innovator in the sanitary fittings sector. The enduring popularity enjoyed by GROHE among architects, planners and consumers all over the world is due not only to the proven quality of its products but also to its distinct and multiple-award winning ..