Naylors Equestrian

Naylors Equestrian was established in 1965 by Derrick Naylor and was incorporated in 1975 as Naylor's Saddlery & Sportwear Limited. Under new ownership since 2007, the company has continued to develop its solid reputation for stocking quality equestrian products and supplies. Naylors has a passion for continuously improving its retail offering and has gone from strength to strength to the delight of its loyal customers.

The new Naylors superstore recreated a bright, indoor riding arena environment in a rustic style. With approx 10,000 square metres of retail space, it offers everything the equestrian enthusiast could need. Natural wood walls with chipboard panelling, grid panels and artificial grass evoke horseboxes, straw, hay and rides in the country. Large individual displays showcase a huge range of riding boots, equestrian clothing, horse rugs and much more. Enormous photo panels show enticing landscapes and examples of the latest equestrian fashion. Decorative elements are visible on every display, and even merchandise supports add to the overall decorative effect. The design concept offers equestrian and country enthusiasts a unique shopping experience in a fun and inspiring atmosphere.

Special Visplay systems were developed in cooperation with architects from Phaus, Manchester, for the walls and mid-floor. Their shapes and dark colours stand out against the light wooden background, but blend in perfectly with the overall design concept. Special hangers were also designed for horse rugs. Striking displays of riding boots, helmets and saddles were achieved with Grid 50 elements on walls and in mid-floor.

Naylors Equestrian

PHAUS, Manchester (UK)

T.A. Knox Shopfitters Ltd – Cheshire (UK)