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Phoenix Design Managing Partners Manfred Dorn, Tom Schönherr, Andreas Haug and Harald Lutz (from left to right)
Phoenix Design follows a holistic approach, offering innovative brand manufacturers one-stop strategic consulting, corporate design, product design and user interface design.
Phoenix Design’s competence resides in developing products of high usability, combining both aesthetical and functional aspects. Following their design philosophy, products have to be convincing in their use, give proof of social and ecological responsibility and be emotionally captivating, in line with the credo: “Logic, morals and magic”.
Phoenix Design’s design approach is closely linked to the values of Bauhaus and Ulm school, which today are more topical than ever: finding their expression in functional and simple, immediately accessible designs and usability concepts leading the way in an increasingly complex world.
Thanks to their uniqueness and longevity, such products allow for a high added value, increasing the brand value through business success. More than 500 design prizes and awards received since Phoenix Design’s foundation in 1987 are ample proof of this.
The great number of awards has also propelled the company in the international “ranking creative” of “iF International Forum Design Hannover” to the top: for several years now, Phoenix Design has been recognised as the No 1 external design agency.
Phoenix Design with its 40 full-time employees founded a branch office in Suzhou/China in 2011. Andreas Haug, Tom Schönherr, Manfred Dorn and Harald Lutz are the Managing Partners.
The company can rely on profound know-how in the following focus areas: bathrooms, wellness and air conditioning technology, building services engineering, lamps, lifestyle accessories, outdoor, medical technology, furniture design, telecommunication, entertainment electronics and transportation.
Phoenix Design has been working for clients like Audi, Duravit, Gira, Hansgrohe, Hewi, Huawei, Interstuhl, Lamy, LG, Loewe, Metrax, Navigon, Samsung, Selux, Sharp, Siemens, Siteco, Viessmann, Vorwerk, ZEISS and many others, a cooperation that in some cases has been going on successfully for decades.