Hunting

In the course of this year's Design Days in Geneva Michèle Rossie of up-market dealer Teo Jakob Tagliabue invited guests to a very special exhibition at his showrooms. The elaborately staged show was designed and implemented by students from Geneva's University for Art and Design.

After the carpet manufacturer Kramis had successfully developed a collection with the university it was a logical step to entrust the presentation design to the students.

In order to create a thematic link between the animal hide carpets produced by Kramis and the reduced version of the 'Supernormal' exhibition by Vitra, the students Laureen Philibert and Marieke Staub looked for inspiration to the hunting traditions of the home country of British designer Jasper Morrison, whose work forms a major part of the exhibition.

The hunting course begins in the atmospheric morning mist along lovingly decorated moss and leads to different stages of the chase: the stalk, the hide, the shot, gutting the kill– this is where the carpets come in – and afterwards a well-deserved rest with a glass of scotch. Visitors are accompanied along the whole course by artistic photographs of a range of hunting scenes.

With this initiative Teo Jakob Tagliabue has provided a wonderful example of a successful cooperation between retailing, the university, designers and manufacturers.